MaryMeekerJune1,2016kpcb.com/InternetTrendsINTERNETTRENDS2016–CODECONFERENCEKPCBINTERNETTRENDS2016|PAGE2Outline1)GlobalInternetTrends2)GlobalMacroTrends3)Advertising/Commerce+BrandTrends4)Re-ImaginingCommunication–Video/Image/Messaging5)Re-ImaginingHuman-ComputerInterfaces–Voice/Transportation6)China=InternetLeaderonManyMetrics(ProvidedbyHillhouseCapital)7)Public/PrivateCompanyData8)DataasaPlatform/DataPrivacyKPCBINTERNETTRENDS2016|PAGE3Thanks...KPCBPartnersEspeciallyAlexTran/DinoBecirovic/AlexanderKrey/CindyChengwhohelpeddeveloptheideas/presentationwehopeyoufinduseful...HillhouseCapitalEspeciallyLiangWu...his/theircontributionoftheChinasectionofInternetTrendsprovidesanespeciallythoughtfuloverviewofthelargestmarketofInternetusersintheworld...ParticipantsinEvolutionofInternetConnectivi